Let’s face it — when it comes to food marketing and advertising, companies get it so very wrong most of the time. Every now and again, though, companies get it so very right. In case you haven’t seen it, American dairy co-op Land O’Lakes recently released its fresh take on the Old McDonald nursery rhyme,… Read More
Category: Food
What do you do when two busloads of students come to your farm? Well, of course you welcome them, show them around, and feed them lunch. On a rainy day during harvest, students from Saskatchewan Polytechnic came out to the farm of Doyle and Val Wiebe near Langham. All of the farm equipment was lined… Read More
Do you ever look back, “Those were the good old days?” We all have periods in business when there is a golden age. A period when competition might be reduced, margins are great, demand is strong, and we perhaps assume the good times will roll forever. Realistically, we know that they don’t. The Wall Street… Read More
One person has died in the U.S. from Escherichia coli O26 contamination linked to ground beef, according to the United States Department of Agriculture (USDA). Seventeen others have also become sick after eating the potentially contaminated beef. More than 132,000 pounds of ground beef from Cargill has been recalled due to the outbreak, as a result of… Read More
When I am completely overwhelmed with the task at hand (which is often), I sit down, make a to-do list, and break the task down into smaller, more achievable steps. I prioritize the most pressing issue first, or the one that simply must happen before the other pieces can fall into place. My hope, in… Read More
Close to 45,000 people responded to an online survey and hundreds of people attended in-person meetings last year to weigh in on the topic of a national food policy for Canada. The government has compiled that feedback into a report, entitled “What we heard report – A Food Policy for Canada,” which was released this week…. Read More
For much of our human history, we’ve toiled to simply meet our most basic of human needs — having enough to eat to survive and raise a family. It’s only in recent history, really, that the bulk of North America has moved up from the basics to the privilege of abundant food choices. Last week… Read More
One of the largest potato processors in North America has acquired access to new gene-editing technology. J.R. Simplot company has secured a deal with Corteva Agriscience (the agriculture division of DowDuPont), the Broad Institute of MIT and Harvard for the license of CRISPR-Cas9, along with other gene-editing tools. Along with potatos, Simplot produces a full… Read More