It wasn't so long ago that U.S. magazines and television were littered with milk moustache advertising touting the benefits of drinking milk poured from those handy gallon jugs. But the days of generic advertising for the commodity have now been replaced by a combination of partnerships, innovation, and building public trust, explains Tom Gallagher, CEO... Read More

Each year, much planning and prep goes into putting on a show of the World Dairy Expo's calibre. Held the first week of October at Madison, WI, this year marks the 50th anniversary of the show, and to honour this golden anniversary, expo organizers went all out. In this quick video below, World Dairy Expo's... Read More

The Advancing Women in Agriculture Conference kicked off today in Toronto, Ont., with an opening address by Ontario's minister of agriculture, food and rural affairs, Jeff Leal. RealAgriculture's Shaun Haney is at the conference, and managed a quick interview with minister Leal following his address. Below Haney asks about farmer competitiveness in the face of... Read More

New Holland’s new IntelliBale system is designed to increase productivity by automating round baling functions to reduce operator fatigue and produce more uniform bales. New Holland unveiled the technology at the recent Farm Progress Show in Boone, Iowa. In this video, hay and forage marketing manager Seth Doman explains that New Holland’s IntelliBale uses ISOBUS... Read More

Looking to avoid downtime when uploading grain? Tired of shovelling grain away from the bin wall that the sweep can’t reach? These are two headaches GSI wants to remedy with its new grain bin direct gear drive (DGD) power sweep. The company showed off the DGD power sweep last month at the Farm Progress Show... Read More

It takes time to detach a corn head, roll in a cart, and transport the header to another field. AGCO says its new 3200 Series folding corn heads will eliminate that downtime and keep your combine rolling. The company introduced the new heads at the recent Farm Progress Show in Boone, Iowa. In this video,... Read More

When you give away a million dollars you get people’s attention. That was Pioneer’s plan when it launched its ‘Seed for Life’ promotion in 2015. Earlier this month at Canada’s Outdoor Farm Show, the company announced that Marc-André Pilon, a farmer from Saint-Polycarpe, Quebec, had won the grand prize of $50,000 worth of Pioneer seed... Read More